About the Project

A modern digital experience designed to showcase the restaurant's Mediterranean identity, signature dishes, warm atmosphere, and dining experience while making it easier for guests to explore the menu and plan their visit.

The Goal

To create an engaging digital experience that brings the restaurant's food, atmosphere, and hospitality together while making discovery and reservations simple.

The Challenge

The challenge was to translate an in-person dining experience into a digital journey balancing menu discovery, brand storytelling, atmosphere, essential information and clear paths to visit or reserve.

Our Solutions

We created a visual and engaging experience that connects the restaurant's culinary identity, menu, environment, and customer journey.

Culinary Identity

A strong introduction to the Mediterranean dining concept.

Menu Discovery

An easy way to explore dishes, drinks, and signature offerings.

Signature Dishes

Focused presentation of memorable dishes and flavors.

Dining Experience

Visuals that capture the warmth of indoor and outdoor spaces.

Guest Confidence

Reviews, FAQs, location, and essential information build trust.

Easy Reservations

Clear pathways for guests to plan and book their visit.

Mediterranean restaurant website homepage shown on a laptop and phone
Restaurant menu page shown on a tablet

The Guest Journey

A simple digital journey helps guests discover the food, experience the atmosphere, and plan their visit.

  1. 01

    Discover

    Discover the restaurant, cuisine, and dining concept.

  2. 02

    Explore

    Explore dishes, drinks, and signature favourites.

  3. 03

    Experience

    Discover the indoor and outdoor dining environment.

  4. 04

    Trust

    Learn about the chef and hear from other guests.

  5. 05

    Reserve

    Find and know essential details and reserve a table.

  6. 06

    Dine

    Turn digital discovery into a memorable dining experience.

Brand Guidelines

A warm and refined visual system inspired by Mediterranean flavors, natural ingredients, earthy tones, and relaxed dining.

Typography

AaBb

Playfair Display

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Color

#485640

Primary

#273327

Secondary

#323232

Text

#F6F1E7

Background

Logo

Olive & Thyme logo, light version
Olive & Thyme logo, color version

Process

A focused approach to translate the restaurant's personality and dining experience into a clear and engaging digital experience.

01

Discovery & Research

Understand the restaurant, guests, and project goals.

02

UX Architecture

Structure content around the guest journey.

03

UI/UX Design

Create a warm and food-focused experience.

04

Development

Build the responsive digital experience.

05

Testing & Launch

Refine usability across devices.

Results

The redesigned experience creates a clearer path from discovering the restaurant to exploring its food, experiencing its atmosphere, and planning a visit.

Stronger Brand Experience

Better Menu Discovery

Richer Dining Experience

Clearer Visit Journey

Website Showcase

A glimpse of the experience, showcasing signature dishes, menu discovery, restaurant atmosphere, and key guest touchpoints.