Decode how Talent Pro helped Fanfare boast a groundbreaking social commerce experience, where users can explore and buy products through interactive video content, also gaining rewards, while giving brands unique promotional opportunities.
ClientFanfare turns user-generated videos into shoppable content, enabling direct purchases from videos. Users earn rewards points, and brands gain unique promotional opportunities, creating an engaging social commerce experience.
IndustrySocial Commerce Platform
LocationThe headquarters is in Singapore. The branch office is in Bangladesh.
Revolution Of
Social Commerce
Business Context
Fanfare revolutionizes social commerce by integrating user-generated content, brand engagement, and online shopping into a single innovative platform. This platform allows content creators to showcase their favourite products through videos, which are enhanced by Fanfare with direct product links, making it easy for viewers to shop instantly. One of the standout features is the cost-effectiveness of promotional solutions for brands. Additionally, Fanfare offers an intuitive interface that simplifies the creation and sharing of shoppable content, allowing users to gain F: coins Rewards for their interactive videos. These rewards can be exchanged for actual products.
Key Challenges
Fast Video Loading
We encourage consistent fast video loading, high-quality user-generated content,
and filtering out low-quality videos with high-end machine learning optimization.
Futuristic App Features
Without user-engaging app features and video editing filters, users won't be hooked throughout the journey. Our AI team is dedicated to developing new features every time.
Balance Monetization
Balancing user rewards and points with platform profitability, and competing with established social media and E-Commerce platforms is a challenge in itself. Our algorithm should be smart enough to compete.
Technical and Legal
Ensuring platform stability and scalability while managing copyright and legal issues related to government and user profile security is a must so that data and privacy won't be hampered in fanfare.
Process
At Talent Pro, we undertook a comprehensive approach to transform Fanfare’s vision into a thriving reality, ingraining our methodology with clarity and precision in each step. We initiated our engagement by deeply understanding the intricacies of the social commerce spectrum and tailoring our methods to create a seamless bridge between user-generated content and e-commerce.
By conducting thorough research, we grasped the evolving dynamics of social commerce and crafted strategies that are foresightedly aligned with market expectations and consumer behaviors.
- Client and Market Research
- Storyboarding and Strategic Planning
- UI/UX Design
- App Development
- Testing and Quality Assurance
- Feedback Integration & Imporvement
- Project Delivery
Project Tech Stack
The project’s tech stack comprised cutting-edge technologies carefully selected to ensure a secure and efficient solution. These technologies provided a robust foundation for developing a high-performing, scalable, and secure application.
Results
01
Hd Streaming
Implemented High-End Machine Learning Optimization For Fast Video Loading, Ensuring Consistent Delivery Of High-Quality User-Generated Content And Filtering Out Low-Quality Videos.
03
Smart Algorithm
Developed A Smart Algorithm To Balance User Rewards And Platform Profitability, Enabling A Competitive Edge Against Established Social Media And E-Commerce Platforms.
02
Ai Features
Introduced Engaging App Features And Advanced Video Editing Filters Powered By Ai To Keep Users Hooked Throughout Their Journey.
04
Advanced-Data Privacy
Ensured Platform Stability And Scalability While Rigorously Managing Copyright, Legal Issues, And User Profile Security To Protect Data And Privacy On Fanfare.
Genius Team
Talent Pro developers use complex programming languages, frameworks, and tools to create seamless experiences with advanced algorithms that match our clients' growing needs.
Product Team :
Project manager UI/UX Designer
Developer Team :
DevOps QA Specialist Backend Developers
Frontend Developers API Specialist
